Sales Director - Nordics

A European-based market leader in MedTech and recovery care solutions is seeking an experienced Sales Director Nordics to accelerate regional growth across Denmark, Sweden, and Norway. Backed by a strategic private equity investor, the company is scaling its global presence and expanding its innovative product portfolio. The Sales Director Nordics will play a significant role in its future growth and success.

About the company

Innovative MedTech solutions are currently experiencing unprecedented demand, positioned at the crossroads of critical healthcare challenges, technological breakthroughs, and growing patient expectations. The surge in chronic illnesses, aging populations, and increased surgical interventions are accelerating the need for smarter, more efficient, and scalable innovations.

The client, a privately held German manufacturer, is a pioneer in the field of post-surgery healthcare products. For several decades, the company has been dedicated to improving the lives of patients by developing cutting-edge MedTech solutions and a range of innovative post-care garments.

With around 400 employees worldwide, the company operates a network of 15 international subsidiaries and distributes its solutions in over 60 countries. Its product innovation is driven by a collaborative in-house R&D team that partners with healthcare professionals across the globe and the brand is frequently recognized for outstanding innovation and design. So far, products have considerably improved the lives of millions of patients, and demand continues to grow.

Vacancy: Sales Director – Nordics

The Nordic region represents significant untapped potential for the client. Known for its highly developed health systems that prioritize quality, innovation, andsustainability, the area is a strategic growth focus. The Sales Director Nordics will lead the regional expansion across Denmark, Norway, and Sweden, shaping the commercial footprint in alignment with the company’s global objectives.

Reporting to the General Manager UK & Ireland and leading a team of 10 direct reports, the Sales Director Nordics is responsible for the sales performance of the region and the development and implementation of a successful sales strategy. Market-specific strategies will be tailored in alignment with the company’s overall sales and business objectives and respect the unique healthcare systems in each of the three countries. This requires knowledge of the healthcare landscape in the individual markets as well as the local healthcare regulations. The Sales Director sets performance targets, monitors their achievement and successfully manages and mentors his motivated team to ensure the company’s ambitious sales goals are met.

The products are sold via a large network of distribution partners that include hospitals, clinics, and specialized retailers. Therefore, tenders play a crucial role. The Sales Director Nordics has profound experience with tender management and can successfully navigate both internal and external processes and stakeholders, including preparing competitive bids, ensuring compliance with regulations, and cultivating relationships with customer procurement teams. They successfully handle high-value negotiations with clients and secure contracts that result in strong, long-term partnerships with healthcare providers and retailers.

The Sales Director plays a pivotal role in expanding the company’s reach by identifying and pursuing new business opportunities with potential distribution partners, while simultaneously reinforcing its presence within established networks. They develop a successful sales strategy, diligently monitor and report on regional sales performance, market dynamics, and progress toward targets and provide mentorship and guidance to the team of account managers, fostering their growth and development sales skills. Additionally, the role involves close collaboration with the headquarters in Germany, other regional teams, and key stakeholders to exchange best practices and ensure alignment across initiatives. Frequent travel within the Nordics region for customer visits as well as across Europe is an essential aspect of this position.

This role offers an excellent opportunity for ambitious and driven sales professionals who are passionate about achieving outstanding results. Candidates with a solid understanding of Scandinavian business culture, excellent leadership and communication skills, and a proven ability to build and inspire high-performing teams will find this position highly rewarding. Additionally, professional experience in the medical devices or healthcare sector provides the chance to play a key role in the success of a market leader while contributing to a meaningful cause—improving the lives of millions of patients around the world.

Interested?

BEDRIJF is working with Top of Minds to fill this vacancy.
To express your interest, please contact Oliver Tonnar at oliver.tonnar@topofminds.com