Thanks to its digital transformation strategy, Kramp has achieved significant growth. As Europe’s leading agricultural wholesaler, their new Strategy Manager will identify and implement initiatives to accelerate this expansion. With a wide variety of projects and exposure to senior management this role is ideal for an experienced strategist.
About Kramp Group
Kramp Group is the ultimate one-stop shop and strategic partner for every agricultural dealership in Europe. The wholesaler supplies over 500,000 different spare parts and accessories for clients in agriculture, forest and grass care, and construction. Their broad portfolio also includes technical support and business solutions. Kramp employs over 3,500 employees and operates from its headquarters in Varsseveld, The Netherlands, eleven distribution centers, and twenty-four sales offices across Europe. The company is well-known for its reliability, exceptional service, next-day delivery on thousands of items, and excellent value for money.
Kramp is much more than just a supplier of parts. By investing in digitization, e-commerce, and innovation, they stay ahead of competitors and strengthen their leading market position. The wholesaler boasts healthy profitability and a turnover of over one billion euros annually. In recent years, the company has shown remarkable growth, mainly fueled by its digital transformation and a strong focus on e-commerce. As a leading player in its industry, and supported by investor NPM Capital, Kramp is perfectly positioned to continue its expansion.
“Kramp still feels like the start-up we were over seventy years ago. We have the spirit of a family business and the international success of a large multinational.” – Eddie Perdok, CEO of Kramp
Next year will be crucial for Kramp as the company will chart its course for 2030. The Corporate Development team plays a key role in defining Kramp’s strategic direction. They identify and plan growth opportunities through organic expansion, M&A, as well as innovations and technologies such as AI with ChatGPT, electrification, and data.
Vacancy: Strategy Manager
Within Kramp’s Corporate Development team, the Strategy Manager will design and execute the wholesaler’s corporate strategy. They will translate the direction into actionable business plans and support teams in their implementation. Additionally, the role will prepare and present thorough discussion documents and progress updates to stakeholders, including Kramp’s senior management. They will report to the Corporate Development Director and have freedom to adopt a hybrid working model.
“The Corporate Development Department springboards our future leaders. It is a great landing spot where they can get to know our business and ready themselves for exciting next steps, such as country management or group functions.” – Franc Verhage, Corporate Development Director of Kramp
The Strategy Manager will lead strategic initiatives from start to finish and cross-functional project teams. They will define deliverables, scope, timelines, and milestones, set up business cases, conduct analyses, coordinate with teams and departments, and synthesize findings and recommendations. The manager will also take full ownership of aligning with stakeholders. This means involving them on relevant topics, creating buy-in, and ensuring cohesion between all initiatives, departments, and teams within Kramp.
There is a wide range of areas the Strategy Manager can focus on. These include expanding into new regions, industries, business models, assortment and brand strategies, accelerating country performance, which involves somr international travel, and standardizing systems and operating models. For geographic expansion, the Strategy Manager will analyze local competitors and market dynamics and strategize the best plam to enter the market: with a partner, greenfield, or through an acquisition. Another area of focus could be Kramp’s potential industry expansion. Spare and wear parts are relevant in many industries beyond agriculture.The Strategy Manager can assess them for potential, design business plans, and detail how Kramp could succeed in a new industry.
Acting as a bridge between country organizations, functional areas, and group-level departments, the Strategy Manager will get to know the workings of the organization. They will focus on Kramp’s most pressing strategic challenges and interact with senior colleagues up to the highest level. These attributes make the role ideal for a strategy expert with the ambition to grow their career toward line management responsibilities.
Kramp is working with Top of Minds to fill this vacancy.
To express your interest, please contact Imke Peters at firstname.lastname@example.org .