OLX is the leading online portal for buying and selling new and pre-owned goods. They have a clear purpose – to empower millions of people across the globe by helping them connect and share their goods and services.
Customer Lifecycle Management
The Customer Lifecycle Management center of excellence is an exceptionally high-skilled specialist team within OLX, dedicated to building and institutionalizing a strategic customer retention platform for OLX globally. The Customer Lifecycle Management (CLM) team leverages state-of-the-art big data tools and technology to execute hundreds of millions of targeted, fully automated and personalized one-on-one customer interactions across OLX’s marketing and product channels.
Goal of the CLM team
The objective is to bring double-digit improvement in retention levels in order to double the size of the returning user base over the next two years, globally! The CLM team identifies patterns in customer behavior to build an extensive lifecycle stage framework for the OLX buyers and sellers. OLX adapts its marketing treatments (email, push, SMS) and product features (recommendations and personalized sort order) in order to optimize the customer experience according to user needs and lifecycle stage. The next wave of innovation will focus on data-driven and personalized monetization and performance marketing. And while they are at it, they are making it all work in real-time too.
The global CLM team includes four specialist areas – Business Strategy & Operations, Data Engineering, Product and Technology. Together, they directly support the regional OLX teams to run the local CLM operations in over 30 markets, providing the strategy, framework and toolkit to empower them. Effectively, the CLM team is an in-house innovation center, an operations and implementation powerhouse, and an internal business consultancy, all in one.
Vacancy: Technical BI Director
A total of 8 data engineers work on both CLM and BI. Some of them are SQL rock stars, others are more like data scientists. They have one thing in common: they have embraced Redshift and NoSQL and don’t look back. The joining of CLM and BI in one team is recent, so a director to this engineering team will have to invest in integration.
Type of work
The Technical BI Director manages the team of data engineers. They are all senior, therefore emphasis is on providing strategic direction and daily operational co-ordination, less on coaching and training. You report to Dobo Radichkov, the Director of the entire CLM & BI team, and act as his sparring partner for all technical angles of current and future data driven projects. At present, the team is building a single global warehouse leveraging CLM tools and experience to drive global reporting. Once in place, a new global reporting and analytics suite will be implemented.
The Technical BI Director will have at least seven years of work experience in the data engineering field in large volume environments. Experience managing a team of technical experts is also a must. To hit the ground running, it’s necessary have had previous exposure to Redshift and the fast-paced, agile online industry. To be adopted by this team, candidates need to have best in class quatitative and analytical cognitive abilities and affinity with online classifieds.