Back-end Processes Product Lead

Back-end Processes Product Lead

  • E-commerce
  • Consumer
  • Sweden
  • Published on: 14 June 2022
  • Minimum of 8 years' experience


  • University degree
  • At least 8 years’ product experience
  • Experience with ERP, OMS and/or WMS
  • Experience developing complex tech integration landscapes
  • Experience implementing an agile way of working

* Research shows that while male candidates feel confident enough to apply when they meet about 60% of the requirements, female candidates only apply when they tick every box. So if this role has your name on it, but you’re not sure about the criteria, we still want to hear from you.



Fenix ​​Outdoor is an international group of brands that include Fjällräven, Globetrotter and Tierra. In ten years, it has achieved phenomenal success and grown nearly ten times in size. Now the company is going through its largest IT transformation. The Back-end Processes Product Lead is responsible for building its strong and best-of-breed back-end platform, which will be the foundation for Fenix ​​Outdoor’s future growth strategy.

About Fenix ​​Outdoor 

Based in Sweden, Fenix ​​Outdoor manufactures and markets products for nature and outdoor life. Picture sleeping bags, backpacks, tents and outdoor clothes. And while the company has Swedish roots, they are focused on international growth into major markets across North America, Europe and the Nordics.

The company has two main divisions: Brands and Retail. The Brands division develops, manufactures, markets and sells gear for outdoor life and leisure. Its brands are: Fjällräven, Tierra, Primus and Hanwag. The Retail organization (Frilufts Retail) focuses on outdoor, leisure and travel products, and operates retail chains in several European markets such as: Globetrotter (DE), Naturkompaniet (SE and NO), Friluftsland (DK), Trekitt (UK) and Partioaitta ( FI). The company has branches, franchise stores, e-shopping, and mail-order operations.

Thanks to its successful buy & build strategy and significant growth, the company has increased in complexity and its fast-changing business requirements. Fenix ​​Outdoor recently undertook the challenge of transforming from a rigid IT environment to a flexible landscape of best-of-breed solutions on every front.

“We are going from a monolith to truly the best-in-class for our OMS, integration layer, PIM and ERP. This has become a top priority on the company’s agenda!” – Eefje Jacques, Head of Digital Products

With the transformation and new, agile IT attitude, the company has implemented product areas, created Product Owner and Business Analyst roles, and adopted a more agile “Fenix” way-of-working. From ERP to ecommerce, best-in-class systems are being implemented that are scalable, agile and affordable.

Vacancy: Back-end Processes Product Lead

The Back-end Processes Product Lead will build the new agile, scalable and affordable back-end landscape and roll it out across both the Retail and Brands divisions. This back-end landscape is the cornerstone of all Fenix ​​operations and requires bulletproof performance. Since it will run the two divisions and their brands all together, this overhaul is a technically complex puzzle. Strong expertise on back-end systems and operations is definitely a must.

Four product owners and five business analysts, each specialized in their own areas, will have the leadership and support of the Product Lead to achieve this mission. The Product Lead is dedicated to embedding the Fenix ​​way-of-working into the team. While the product owners are specialists in the organization, they are also new to their roles. That’s why leadership expertise in the product domain and strong people skills are required in the role of Back-end Processes Product Lead, who is responsible for empowering and enabling their work.

“The Back-end Processes Product Lead is adaptable to changes and enjoys an intellectual challenge. On top of that, the position is about understanding and connecting a team of super specialists!” – Maddie Walton, Global Director of Talent Acquisition

Overall, Fenix ​​Outdoor is going through its principal IT transformation and the Back-end Processes Product Lead is responsible for developing a back-end that supports the entire company’s plans to further scale up its already successful business. This is an excellent opportunity for a resilient professional with e-commerce and tech strategy to develop a bulletproof back-end landscape and enable the international growth plans of a leading outdoor lifestyle company.

The position of Back-end Processes Product Lead is based in Sweden with a hybrid way-of-working that includes 25% travel.



Fenix ​​Outdoor is working with Top of Minds to fill this vacancy.
To express your interest, please contact
Hayke Tjemmes at



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Back-end Processes Product Lead

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