Mars is one of the biggest players in the global food industry. What starts in 1911 with an American mother and her son – Frank Mars – making their own sweets in their kitchen, grows into a leading company with over 125,000 employees in eighty countries. With its innovative mindset, Mars is a leader in confectionery, snacks, beverages and pet food, which it sells in more than 100 countries.
In the Netherlands, Mars has 1,100 employees, most of whom work in its own chocolate factory in Veghel – also the largest chocolate bar factory in the world. Serving customers like Ahold, Jumbo, Plus and bol.com optimally: that is the key driver for employees in all layers of the organisation. In recent years, an even more customer-oriented approach and a data-driven approach have taken centre stage. As Category Captain, Mars focuses on sustainable growth of all categories in cooperation with leading (r)etailers.
In January, Mars won the Industry Distribution Trophy for ‘Best rated trading partner in the Confectionery & Snacks category’. A confirmation of the customer-centric, digital mindset that makes Mars the undisputed best-in-class category partner.