About iBOOD
It was a beautiful night in September 2005 when iBOOD – short for internet’s Best Online Offer Daily – presented its very first daily deal to the world. Its motto: every day a new deal at the very lowest price. A proposition to which Europe’s first and largest day deal site has always remained true to. Today, iBOOD posts as many as six daily day deals and new flash sales every three days on its e-commerce platform.
The Dutch company went through a lot of development in over 15 years. The platform was voted Website of the Year 12 times in a row in the e-commerce category and countries like Belgium, Germany, Poland and Austria joined the iBOOD family. The scale-up now has more than 100 employees, spread across offices in Amsterdam, Berlin and Poznan.
In full transition to a marketing-driven organisation
What started as a procurement-oriented start-up, transformed over the years into an organisation in which marketing plays a leading role. Partly thanks to the inexhaustible wealth of data from which the specialists in the marketing team extract valuable insights. It is up to the analytical Digital Marketing Manager to take the use and interpretation of data within iBOOD to an even higher level and use it to achieve further growth.